Partnership Case Study: Visit Finland

Partnering With Like-Minded Organisations

We worked with Visit Finland on a campaign to promote midnight sun fishing in Finland, and spent a week filming, photographing and writing about our adventures. The output from our partnership took the form of a mixture of written articles, videos and photography, all of which is laid out in this case study. This is the type of partnership we prefer, and we’d love to talk with you more about partnering with your organisation!

Just listen to what Visit Finland had to say:

“Laura and Barry were very professional and a pleasure to work with from the very beginning to producing the last bits of content. Not only did they over-deliver what was agreed on, but they also offered valuable insight to the partners involved. The content on Worldly Nomads is detailed, excellent quality and clearly produced with love and passion.”

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We deliver professional grade photography for our partners, and we can provide these photos for you to use in your own promotional materials (both online and in print). We also share all of our photography on our popular social media channels, with links and mentions back to your own social media accounts.

We use imagery to enhance the narrative of our stories, from lush, vibrant landscapes to intimate portraits of locals we meet along the way, photography is incredibly important to us. Here are some examples of our recent partnership with Visit Finland:

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Standing out from all the travel blogs out there is difficult, but we think where we can offer unique content is through our filmmaking skills. We focus on creating inspiring films about destinations and places that inspire others to visit and create their own experiences and memories.

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This is where we do things differently to other travel blogs. We are skilled videographers, spending 6 months of our year in Scotland filming wedding films, and the other 6 months travelling. We are available all year for partnerships however, and it’s normally easy enough to find a time that suits our travel partners across the world.

Why Focus On Video?

Well, quite frankly it’s what we’re good at. Good photos are important, but a short inspirational video showcasing your destination, tour or facilities can be the difference between a reader getting on that plane to you or not.

We also create documentary and informational style videos whilst we’re working with our partners, to give our readers a real time, more raw information of the services you offer.

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We strive to maintain a high quality level of content on our blog by ensuring we only partner with a select few companies as we travel. For example in the past we have had the pleasure of working with the likes of Quark Expeditions (in Antarctica), Happy Gringo (in the Galapagos Islands), Escape Rentals (in New Zealand), Indochina Junk (Halong Bay, Vietnam) and most recently, the ‘Visit Finland’ Tourism Board.

 

 

 

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Monthly Visits: 26,000+

Monthly Page Views: 33,000+

Google Page Rank: 3

Newsletter Subscribers: 400+

Twitter Followers: 10,300+

Facebook Followers: 1,450+

Instagram Followers: 1,200+

We’re always happy to discuss potential partnerships over Skype or email, so have a read of our partnering page or email us directly (barry@worldlynomads.com) to get the conversation started!

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